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Smart Content

Street Furniture, Airport, Underground

Would you like an advertisement that can change and adapt according to different parameters, that can really connect with the audience? Smart Content is the tool that allows you to speak to the right people, at the right time. You can choose Standard Mode to change your content in real time depending on the weather, temperature, location, time of the day or day of the week. The endless Non-Standard Modes allow you to implement completely customised designs and developments. Now there really are no boundaries to your communication possibilities.
Smart Content is available on IGPDecaux
's digital networks in the Airport, Street Furniture and Metro environments.

Piemonte
Lombardia
Lazio

•   Weather forecasts
•   Temperature
•   Localisation
•   Time of day
•   Day of the week
•   Social and External Data Feeds
•   HTML5 templates

Centro Direzionale Milanofiori
Strada 3, Palazzo B10
20057 - Assago - MI
Tel: 02/654651
Fax: 02/6599037

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Corporate

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IGPDecaux S.p.A., in line with its Privacy Policy, may use my personal data for

direct marketing purposes, aimed at promoting IGPDecaux's services, products and brands, both by traditional means of communication (e.g., paper-based mail, operator telephone calls, etc.) and by automated electronic means pursuant to Art. 130, paragraphs 1 and 2 of Legislative Decree 196/03 and, where applicable, pursuant to EU and/or national provisions that will replace/supplement the aforementioned legislation;

the performance of analysis and market research activities, both by traditional means of communication (e.g., paper-based mail, operator telephone calls, etc.) and by automated electronic means pursuant to Article 130, paragraphs 1 and 2 of Legislative Decree 196/03 and, where applicable, pursuant to EU and/or national provisions that will replace/supplement the aforesaid legislation;

the sending of newsletters and periodic updates (e.g., by e-mail) relating to products, services, initiatives and events organised by or in collaboration with IGPDecaux, including invitations to the aforementioned events, both by traditional means of communication (e.g., paper-based mail, operator telephone calls, etc.) and by automated electronic means pursuant to Article 130, paragraphs 1 and 2 of Legislative Decree 196/03 and, where applicable, pursuant to EU and/or national provisions which will replace/supplement the aforementioned legislation.