IGPDecaux

Products

Brand
solutions

TAILOR-MADE OOH

Brand Solutions facilitate meetings and exchanges between media centres, creative agencies, clients and the local communities. They offer a more up-to-date and creative out-of-home communication flow.  

"Brand" focuses on giving visibility to the creativity and the values of brands, i.e. the values that our clients wish to communicate through creative branding projects that trigger engagement  with urban audiences, increasing  memorability thanks to solutions that  innovatively  interpret IGPDecaux's traditional assets as well as urban spaces.  

"Solutions" tell of solutions designed and implemented for our customers, tangible projects that are easy to communicate and amplify through the social communication channel, i.e. concrete solutions for product placement, able to convey the brand value.

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In collaboration with IGPDecaux Brand Solutions, Neff recreated a typical Tuscan farmhouse inspired by the landscapes of the Val d’Orcia on board a Darsena Tram to welcome citizens and...
Lurisia drinks are naturally unique: what better occasion/opportunity to celebrate their essence than in an Out-Of-Home campaign by IGPDecaux? 
The OOH campaign developed in...
Prada Paradoxe, the new fragrance created by L’Oréal Luxe under the direction of Miuccia Prada and Raf Simons, is a product that aspires to become iconic by combining the...